Imagine 10,000 Eyes On You
What if 10,000 prospective clients watched your video? WOW.
Stop to soak that in. Ten. Thousand. People.
How would that change your business if you were connecting with that many people every month, or every week or dare I say daily?
You had video created so you could market that video and get people watching it and taking cation from it.
Did you know 46% of users take some sort of action after viewing a video ad?
Well let’s talk about how we get that done. We know you already have the right message to target the right audience.
Now, we’ll research where your audience is. Are they on YouTube, Facebook, Instagram, etc. You see part of the problem when it comes to video marketing is that people try to market the same video everywhere.
Be aware that each of these platforms has their own features and benefits that you want to take advantage of.
It’s ok to use the same basic video, but you want to tweak it so you get the best results on each platform.
We know what those tweaks are and that’s how we’ll produce your video. Then when it comes to your marketing campaign, you’ve already got an advantage.
Imagine, all of these people seeing your message, and if you are able to move even a portion of them to respond to your message or engage with your site, then you are really onto something you can scale.
Here are just a few ways you can market your video:
- On your website to explain your product or service.
- On landing pages to increase conversions.
- In SEO campaigns – did you know you can rank videos in the search engines?
- Ads on YouTube, Facebook and more to generate leads.
- How-to videos to connect with your audience and build your brand.
- Train people on how to use your product or service.
- Externally to train vendors and distributors.
- Showcase new products, talk about an event, launch a book, etc.
- In an email – for tips or info.
- Video testimonials.
- In an e-course to add multi-media.
Online Video Marketing
Nearly everyone knows that Google is the largest search engine in the world, but do you know the second one? Here’s a hint: it’s not Yahoo! or Bing.
It’s YouTube. Not to mention Google likes to display YouTube videos in their main search results as well.
Now you know the process to follow to get the best results with your video marketing.
Know who you are targeting and write your script for that audience. Then find out where they are online and use the right video format for each place you target them.
Bring in more leads. Get more customers. Rinse and repeat.
Check out our video portfolio and start thinking about your online video marketing campaign.