When you think of growth hacking, what comes to mind? Do you envision intrepid explorers swinging machetes to slash through dense jungle foliage? Maybe you imagine the use of platform shoes by children in order to get on amusement park rides to meet the height requirement. Or possibly you see ...
Some enterprising individuals just added mini-marshmallows to the coffee bar in the break room. Time to send out a press release, right? The CEO finished a presentation, and only one person fell asleep. Alert the media! One of your salespeople...sold something. Hurray! Let’s tell the world! Readers everywhere have a ...
Medium.com – The site boasts “120 million curious readers and growing.” This is a great site to share your knowledge and expertise. Infographic sharing sites – If you create a lot of infographics or datagraphics, sharing them on multiple other sites can get you a lot of exposure. Forums – ...
We get it. Unless you’re a type A extrovert with high-test coffee for blood, business networking can be a challenge. Getting over your shyness, approaching strangers, asking for introductions, and asking/answering the same questions over and over can start to wear you down after a while. It’s even more difficult ...
If you can nail down your ideal customer avatar, you’ll be able to create marketing content that attracts that specific audience. Keep in mind that you may have more than one ideal customer avatar and you will do this exercise for each one. Here are the questions you need to ...
There are scant few things that are universal to every single adult on the planet. The fact that we’re alive is the big one. We all need to eat, drink and breathe. We know we’re going to call Olivia Pope if we need something “cleaned up”, Frasier if we need ...
Here is a list of ten signals the search engines use to rank websites in the search results. See which one you can improve to increase your SEO performance. Title Tags Google uses title tags as the clickable headline in its search results. Make sure yours are dynamic, 50 to ...
Imagine you’re thinking about making a change. Maybe you’re in the throes of a mid-life crisis, and you want to upgrade your wardrobe and spice up your style. Maybe you’re tired of long hair and feel you’re finally ready to chop it all off. Or maybe you have three cats ...
People love a good story. Consider that the most dominant forms of entertainment today, including television, movies, books, and even video games, are either pure storytelling or involve elements of the process. With that in mind, which of these marketing paragraphs is more appealing to you? “The 2019 Toyota Corolla ...
Building a new brand from scratch is a difficult, time-consuming process. Imagine spending months in therapy to learn everything about yourself and then attending all the big parties in your area each weekend, talking to every person you can find about how great you are...for the rest of your life. ...
