If you’ve taken note of the latest internet buzzwords, you’ve likely heard tell of “Web 3.0”, the “Metaverse”, and the “Blockchain.” Before diving into the world of Web 3.0, however, it’s important to first clearly define what the web is… Simply put, the web, or the World Wide Web with ...
Punch up your social media marketing with creative, engaging images. Here are 5 kinds of images you should be using to draw your customer base in and connect with them personally for a powerful campaign.
Many small business owners play fast and loose with their data security, leaving their website and information up for grabs. Sometimes the issue is that they are unaware of the best safety practices, and sometimes it can be hard to imagine there would be anything to gain from hacking their ...
We have filmed a lot of business owners in the past twelve years, and the one thing that everyone has in common is nerves. Whether it's someone who’s used to only working behind the scenes or a public speaking veteran, no one is immune once the red recording light is ...
Existing as a brand online can be a nerve-racking experience. There are many moving parts between being seen, engagement, reputation management, and more. That's why many business owners are hesitant to get started with a digital presence, and even more are worried about making some common online marketing mistakes. While ...
If you’re spending any amount of time or money on digital marketing efforts, you want to do all you can to ensure success and a positive ROI. Beware of these eight mistakes that could be tanking your online marketing efforts!
Many businesses have a “set it and forget it” attitude about their websites, especially if they don’t have a blog. Having a website is a great start to an effective online presence and there are a few easy ways to make sure it’s bringing you the best results. But when ...
Advertising your small business online is a great way to bring in new customers that would not find you from word of mouth and traditional marketing. However, many small business owners still aren’t taking advantage of online marketing and end up missing out on potential profits. In a world as ...
WordPress is a great platform for building your website and the right plugins can make it even better. But with nearly 55,000 plugins to choose from, it can be hard knowing what you need. Here’s a list of 10 essential plugins anyone can benefit from. If you need ...
The world of marketing is oversaturated with information on how to find the perfect target market for your business. You may know their age range, marital status, and income level. You cater to their interests, where they spend their time online, even what lingo they’re using and yet your efforts ...
